Heathers the Musical and why I write for young people

I’m not crying — you’re crying. Okay, it was me choking up last night when I finally saw HEATHERS THE MUSICAL in Edinburgh, based on Daniel Waters’ 1989 black comedy starring Winona Ryder and Christian Slater. Since then, it’s morphed into a cult West End hit thanks to a phenomenal production and inspired lyrics and music by Laurence O’Keefe and Kevin Murphy.

If you know the story only by reputation, you’d be forgiven for thinking it’s just a tale of high school angst a la THE BREAKFAST CLUB, but things go very dark indeed when students start being murdered one by one, beginning with the lead mean girl.

Continue reading “Heathers the Musical and why I write for young people”

Global giveaway to celebrate Friend Me’s first birthday

One year ago my impossible dream of becoming a children’s author came true thanks to Scholastic Press and my fantastic agent.

My debut novel, a thriller for middle grade readers called FRIEND ME, has picked up a starred review from School Library Journal (audiobook) and has just been nominated for the prestigious awards decided by kidlit bloggers, the Cybils. I’m celebrating my book’s first year in the world with a giveaway for readers anywhere in the world, starting 11 November 2021.

Just use the entry form from Rafflecopter and you’ll be entered to win a signed copy of the paperback of FRIEND ME, no matter where you are in the world. You’ll need to follow me on Twitter to enter, and you can boost your entry by tweeting about the competition, or by following me on Instagram.

Entry form not showing below?

Don’t worry, just email me and I’ll enter you for the giveaway. Email mailme@sheilamaverbuch.com

Enter the FRIEND ME giveaway here:

a Rafflecopter giveaway

The contest ends on 16 November 2021 and I’ll send you your copy right away.

Learn more about Friend Me here:

Video of Chapter 1 reading
Behind-the-scenes blog of how I got my book deal
Interview with my editor, Scholastic Press’s Emily Seife

Five tips to help tweens and teens find social media balance

If you’re a tween or teen and use your phone a lot, that’s totally normal. But if you ever find yourself distressed by what you see — maybe it’s meanness, or bullying, or just feeling low because other people’s social media posts make their lives look better than yours — read on for some tips on how to take back control.

My first book, FRIEND ME from Scholastic Press, is a thriller for middle grade readers about a girl who’s bullied online and off — but her phone is also the only way she can talk to her best friend. I wanted to explore this problem that a lot of people have, who are being bullied by phone: it’s not realistic to dump your phone, because it connects you to the rest of your life. So how do you balance the good stuff with the bad, when it comes to social media and phone use?

Here are five tips I’d like to share with you. If you’d like to find where you can get a copy of FRIEND ME, you can go here, or if you have a Scholastic Book Fair at your school, you can order a copy there. Or, ask your library and they can help find you a copy to borrow.

Sheila M. Averbuch is a children’s author and former technology journalist. Follow Sheila on Instagram, Twitter or YouTube or see her Scholastic Author Page here.

Main photo by Carissa Rogers on Flickr.

Starred review in School Library Journal for Friend Me

I was rushing to make dinner last week, when I had one last look at my email. A thrilling message had just arrived from my editor at Scholastic, Emily Seife: my debut middle-grade novel Friend Me had received a starred review for the audiobook version, from School Library Journal.

A star means that an experienced children’s book professional, such as a librarian or bookseller, had listened to the book and found it be outstanding in its category. You’ll be able to read the full review in the upcoming March / April issue of School Library Journal, but here are a few quotes from the review:

“A suspenseful novel that takes a not-so-distant futuristic approach to online bullying and mean girl behavior.”

“Middle school students will all be able to relate to the characters in this book. The ease of being able to bully someone from the privacy of a screen is a form of bullying many kids today are experiencing or witnessing.”

“Narrator Katy Davis gives Roisin a relatable voice and creates a suspenseful tone through the narrative’s prose. VERDICT A valuable addition to any middle grade audiobook collection.”

Meet the voiceover artist

Katy Davis; photo by Yasmin Kateb

Actor Katy Davis is a Dublin native like Friend Me’s main character Roisin and is the voice of the audiobook. Katy’s other work includes Motherless Brooklyn (2019), Troopers (2019) and Avengers: Age of Ultron (2015). From the instant I heard Katy’s audition, I knew she was perfect for Roisin.

Katy joined us from Los Angeles for this interview: listen as she describes how she approached the role of Roisin and the challenge of voicing more than a dozen other characters in Friend Me:

My thanks to Friend Me voiceover artist Katy Davis, audio production team Paul and Melanie Gagne at Scholastic Audio, and reviewer Erica Coonelly at School Library Journal for the star!

Pick up a copy of the Friend Me audiobook here or request it at your library with ISBN ISBN 9781338673241, 1338673246 (listen or find a library copy of Friend Me here on Overdrive.)

Teens and screens: will Covid tip the balance toward real-world socializing?

The Teen Librarian Toolbox at School Library Journal is a professional development website for teen librarians, and as part of the launch for Friend Me they asked me to write a guest blog. Thank you, TLT! If you haven’t read the book, it was sparked partly by a comment one day from my then 13-year-old, who mentioned that it was his best friend’s birthday.

When I urged my son to phone the boy for a chat, he looked at me like I was suggesting something unnatural. That got me thinking : it would be totally possible for a young person to strike up a friendship with someone by phone even if they never met in real life. In Friend Me, those fictional friends are Roisin and Haley.

What has surprised me, however, is how young people’s default preference for screens may be changing completely due to Covid and lockdowns. Our own teens quickly grew tired of their phones and hungered for real-world meet ups as social distancing requirements stretched over weeks and months, and into 2021.

Read the full blog article here from TLT: Bullies, best friends and phones: Will Covid shift the balance toward real-world socializing? And thank you again to Amanda MacGregor and the whole TLT team!

Editor Q&A with Scholastic Senior Editor Emily Seife and Sheila M. Averbuch

Emily Seife is a Senior Editor with Scholastic Press New York and was the person who brought the middle grade thriller FRIEND ME to acquisitions. Find out what drew her to the manuscript, why children’s books are her passion, and why writers are most likely to win an editor’s heart if they follow their own.

Q1: Thank you for joining me on the blog! Is it okay to kick off by asking a bit about how you became a children’s book editor and when you first knew that’s where your heart lay?

Thanks for having me here, Sheila!

I started my career applying for jobs in both adult and children’s publishing, but I knew almost immediately that children’s books is where my heart lay. The books that I read when I was little are the ones that have stuck with me the most. I still can’t believe that I have the opportunity to help make the books that shape, inspire, and create a new generation of readers. I’m thankful every day, especially now, that I get to work with books that are so hopeful.

Q2: Scholastic is the world’s largest publisher of children’s books and celebrates one hundred years in 2020. Any thoughts about how the editorial team is looking to bring the list into its second century and what you’d like to achieve?

It has long been a goal of Scholastic to publish entertaining books that offer both windows and mirrors to young readers. (Take a look at our Power of Story catalog to find some incredible new reads!) These days, we are working harder than ever to make sure that our list is one that reflects the diversity of our country. There’s still a lot of work to be done, but I’m proud to be publishing brilliant authors like Francisco X. Stork, India Hill Brown, Gail D. Villanueva, and Christina Diaz Gonzalez. I hope to continue to acquire and support own voices stories from creators of diverse backgrounds.

Q3: Thinking back to when FRIEND ME first came into your hands: what about the story made you want to acquire it? Is it true what we hear about an editor having a gut feel from the first page that an acquisition was meant to be?

Yes! With so many submissions coming in, a book absolutely needs to grab an editor’s attention right away, whether with spectacular writing or a great hook.

Kudos to you and your agent, because I was immediately intrigued when I read the pitch for FRIEND ME. A social media thriller for middle grade readers? A story that deals with online bullying? Tell me more!! And then I picked up the manuscript, and your writing completely grabbed me. In fact, I read it in one morning. At my desk at work. I rarely if ever do that; most of my submissions are read during my commute—when I had such a thing!—or at home in the evenings. But once I started this book, I was hooked. The characters were real, flawed, and loveable, and the pacing was absolutely phenomenal. Friend Me is a sensitive picture of a girl’s experience getting bullied, but also a nonstop thriller with unpredictable twists and turns.

There are a lot of submissions that I read that I like, that are well-written, or that I even think are worth publishing, but that just aren’t for me. An editor really needs to connect with a project in addition to believing that it can find its place in the market.

“I love character-driven stories, books with a big hook and a big heart, mysteries that genuinely stump me, and anything that can make me laugh. I hope to see all these things, especially from BIPOC or marginalized creators.” – Emily Seife, Senior Editor, Scholastic Press

Q4: During FRIEND ME edits I hugely valued the way you pushed me to keep working until I’d conveyed the main character Roisin’s predicament in the strongest way. Without your guidance, there’s no way the story would be what it became. How do you go about striking the balance with writers during edits: helping them see where improvements are needed without denting their confidence?

Thank you, Sheila! I only sign up books that I absolutely love, and I try to make sure that love always shines through, no matter how rigorous the editorial process.

When I acquire a book, I have to be willing to bring it to our acquisitions meeting, read it at least four times over the course of edits and copyedits and proofreads, and advocate for it in-house. It’s also entering into a new relationship with the author—always scary and exciting, and a big investment of time and energy! I wouldn’t take on all that work if I didn’t fully believe in a project. I hope that the authors I work with know this and enter into our work together excited for a real partnership.

Of course, everyone still needs encouragement along the way, and I always try to call out the moments that make me laugh or bite my nails! Praise is a strong editorial tool, too. Pointing out what is working can help an author see how to fix the trickier bits.

Q5: A lot of our readers are children’s authors. Can you give them any insights into Scholastic submissions: how many manuscripts you and your colleagues consider each year, how many you choose, and finally, what’s on your own manuscript wishlist at the moment?

I’ve never actually counted how many submissions I get a year, but I only bring a small percentage to the acquisitions table. I love character-driven stories, books with a big hook and a big heart, mysteries that genuinely stump me, and anything that can make me laugh. I hope to see all these things, especially from BIPOC or marginalized creators.

Q6: Any final thoughts on common pitfalls that children’s writers should avoid in their manuscripts, or key things we can do that would most improve our craft?

Read, read, and read! Read recently published books so that you’re familiar with what’s coming out in today’s market. That said, write the story of your heart, rather than feeling like you have to chase a trend.

Sheila’s local independent bookshop near Edinburgh in Scotland is the marvellous Portobello Bookshop, which has signed copies of FRIEND ME while supplies last at bit.ly/SMAbuyindie Or, find FRIEND ME at your own local bookshop here bit.ly/SMAorder

Scholastic Senior Editor Emily Seife is on Twitter here. Sheila M. Averbuch is a former technology journalist and author of the middle-grade thriller FRIEND ME publishing November 10, 2020 with Scholastic Press. Find Sheila at www.sheilamaverbuch.com or at www.instagram.com/sheilamaverbuch

The answer to The Social Dilemma is you

The Social Dilemma Netflix dir Jeff Orlowski with Sophia Hammons

If you use Netflix, you may have been nudged to watch The Social Dilemma, but if you use Twitter or consume any media that takes its lead from it, you may be discouraged from switching on this groundbreaking documentary and deprive yourself of the education of a lifetime. Here’s why you shouldn’t skip it.

I’ve written about technology for 25 years, and my heart fell this week as I witnessed the mixed reaction to The Social Dilemma from tech journalists who, unlike myself, are still deep in the industry. From Jason Howell to Will Oremus to Casey Newton, these tech bros have collectively critiqued, scratched their heads and LOL’d at the documentary and its interwoven dramatisation, which shows the effect of social media-fuelled bullying (the performance by young Sophia Hammons, pictured, is superb) and disinformation on a US family. Outside the drama, the rest of the documentary interviews thinkers, critics and former big-tech engineers who ooze techie’s regret.

What frustrates me most are the tech journalists who bemoan the lack of answers in The Social Dilemma – Oremus calls it “a wake-up call with no answer.” That spectacularly misses the point of this work, which admittedly is not pure documentary but rather a hybrid that, like the most impactful art, creates profound discomfort. The Social Dilemma is not a wake-up call, it’s a call to arms, more akin to Rachel Carson’s Silent Spring.

As I watched Jason Howell and Will Oremus snigger because The Social Dilemma offers tips on managing social media manipulation and addiction at the same time it rolls credits, I wanted to throw something. Howell and Oremus argue that these tips (such as turning off notifications), come across as an afterthought, and are laughably inadequate – and laugh they did.

What they forget, from decades of drinking the tech journalist’s Kool-Aid, is that most people don’t know these basics of digital self-defense. They seem to miss the point that the role of The Social Dilemma is to stoke us to find answers, not to hand them to us. This is a dilemma, guys, it’s not auto-complete.

Everyone loves a car crash

The Social Dilemma’s central thesis, superbly described by lead interviewee and ex-Googler Tristan Harris, is that social media isn’t just addictive, it feeds us a customised truth. Here’s how it manages that: Facebook, Instagram, Twitter and other moreish tech like YouTube are powered by content recommendation algorithms which are so highly optimised using artificial intelligence that they feed us increasingly outrageous content to keep us engaged.

As Harris says, an AI that observes our eyes going to a crash at the roadside will conclude that humans love car crashes. And because AI doesn’t inherently understand truth or humanity, it only recognises its own objectives, so feeds us “engaging” content without compunction, up to and including serving us a personalised version of reality.

And users who’ve been duped don’t know they’ve been duped. That means you.

This is the real problem that The Social Dilemma points to: social media is a Trojan horse that hasn’t just allowed Greek soldiers to pour out and overwhelm us, it’s changed our perception of reality so we barely noticed the topless towers of Ilium burning around us.

Check your own symptoms

As fellow interviewee and Surveillance Capitalism author Shoshana Zuboff points out, the technologies behind tools like Facebook are designed to operate outside our perception, so that even if we do think online manipulation exists, we believe it to be an alt-right or ultraleft problem and ignore our own symptoms.

The worst thing about criticism by Oremus and others who blast The Social Dilemma – Silicon Valley insider Casey Newton calls it “ridiculous” — is that they’re stopping people from watching it and making up their own minds. “You’ve saved me an hour and a half.” “I was going to watch this but won’t bother now.” These are typical of the tweets underneath both the considered and the hot-take critiques of The Social Dilemma.

And so the self-blinding continues, because a hot take becomes truth that becomes gospel, and disagreeing with gospel is heresy. Otherwise reasonable humans who might have intended to watch the documentary suddenly become viscerally opposed to it – unaware that they and their viscera are under the influence.

What we have is a kind of societal psychosis in which not only do we profoundly believe things which may not be true, we don’t believe that we are among those being duped, stoked and gamed for profit. Societal psychosis is bad, especially in an election year. You don’t need to be an American like me to be affected by the fallout if the US’s deep fault lines fracture into Civil War.

So, democracy lovers, take action. Because the only answer to the social dilemma is you.

Watch this documentary and make up your own mind. Implement basic digital self-defense (disable all notifications, enable two factor authentication, don’t bring your telephone into the bedroom: use an alarm clock, embrace encrypted and no-trace tools like Signal and Duck Duck Go). Check your outrage before you click, react to or spread any content on social media: ban yourself from hot takes or tweeting while fired-up. Pressure lawmakers for new legislation where needed and regulatory authorities for enforcement where laws exist. Outlaw the big-tech business model – prediction products fed by our data, which use manipulation to keep our attention with lies so they can sell us stuff.

And start listening to people who don’t agree with you, and to people you’d decided to ignore. Before democracy and civil society are just #memories.

Sheila M Averbuch is a children’s author and former technology journalist. Her debut middle grade thriller FRIEND ME (Scholastic Press) publishes 10 November 2020.